Etisalat and Pacific Controls sign agreement to jointly offer M2M solutions

The first of its kind agreement to be signed in the GCC region will leverage on Etisalats network infrastructure and Pacific Controls M2M expertise to offer customized applications

Dubai, Feb 1, 2010: Etisalat, the leading telecom service provider, today announced an agreement with Pacific Controls, the leading global automation company, to jointly work towards offering Machine to Machine (M2M) applications and support to telcos clients. Pacific Controls will provide Etisalats customers the technical support for development of solutions and for ongoing support thereafter.

M2M is a technology which allows intelligent machines to talk to each other via the Internet to automate the collection of essential data faster and accurately without human intervention.

Under the agreement, Etisalat will collaborate with Pacific Controls to deploy applications that rely on its Mobile Business Data Service through its 3.5G network for M2M communication. The widespread availability of Etisalats 3.5G network makes it an attractive technology to replace existing equipment or to deploy new wireless solutions. The M2M equipment monitoring control services enable remote asset owners to monitor, manage, and optimize operation of remote equipment without traveling to or maintaining staff at the equipment site.

According to Abdulla Hashim, Senior Vice President, Business Solutions, Etisalat: This agreement with Pacific Controls represents a great opportunity for both partners to harness the potential of M2M solutions across industries. We look forward to working closely with Pacific Controls to utilize our joint expertise to offer attractive value propositions for companies across different verticals to facilitate business efficiency and increased productivity in addition to helping enterprises become greener.

Typically, M2M solutions include a network comprising of sensors, middleware, software and applications that help improve efficiency and quality by tying together a myriad of sensors with mission critical applications like Asset Management, Enterprise Resource Planning (ERP), and Customer Relationship Management (CRM). M2M solutions would be of great benefit in areas like Fleet Management, Point of Sale Solution, Smart-Metering and Energy Consumptions, Building and Asset Management, Remote Health care in addition to various other areas.

Commenting on the partnership, Mr. Dilip Rahulan, Chairman and CEO, Pacific Controls Systems LLC, said, We are happy and excited about our partnership with Etisalat. The telecommunications provider has been the pioneer in the region in introducing the latest technologies in the communications field. Pacific Controls is an industry leader in providing the most innovative and comprehensive M2M solutions for clients spread across the world.

He further added, Information and Communications Technology (ICT) is the new dimension to managing Climate Change, and is the future of all telecommunication operators starting with M2M to enterprise applications. ICT-based monitoring, feedback and optimization tools can be used to reduce both at every stage of a buildings life cycle, from design and construction to use and demolition.

The most recent results presented by climate scientists are alarming; the accumulation of greenhouse gases (GHG) in the atmosphere is growing faster than originally predicted. The ICT industry is a key player in creating a low carbon society and could do a lot more to help push the world over the years. The ICT industry can replace goods and services with virtual equivalents and adopt various technologies to enable energy efficiency.

Pacific Controls is providing global leadership in revolutionizing the way facilities and assets are managed through its internal programs and efforts on behalf of its customers, Pacific Controls is considered as one of the largest energy efficiency service provider in the Middle East.

About Pacific Control Systems

Pacific Control Systems LLC is an IS0 9001:2008 company providing total automation solution globally. The Dubai-headquartered Pacific Controls has been involved in successfully implementing integrated automation solutions in numerous projects in the government and private sectors. Pacific Controls core strength is in offering comprehensive, innovative solutions in intelligent automation and control systems. Our domain knowledge coupled with technology expertise is continuously being updated and applied to create total automation solutions in commercial, industrial and home infrastructure projects.

The headquarters of Pacific Controls, Middle East is the first Platinum rated green building accredited by the US Green Building Council (USGBC) Leadership in Energy and Environment Design (LEED) programme and sixteenth in the world.

For further information, please contact:
Jumana Aman
Watermelon PR
Dubai, UAE
Ph: +971 4 2833655
Email: jumana@watermelonme.com

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